Jola Cloud Solutions' Blog

Cherie Howlett

Cherie has over 15 years’ experience in IT marketing and was promoted to Head of Marketing for MDNX post purchase of Griffin. She was Marketing Manager for 5 years and Head of Marketing for Griffin for 2 years setting up a marketing department and strategy for connectivity, data networks and cloud-hosted solutions. During her time at Griffin, the company won 7 Channel ISP of the year awards, 5 Sunday Times Tech Track 100 awards, 2 Deloitte Fast 500 EMEA awards, 1 Deloitte Fast 50 award and 1 Channel Expo award. Cherie built brand awareness in the channel from 0% to 95% using an integrated strategy consisting of online, print, electronic and face to face marketing. Cherie had previously spent 2 years in a Marketing Manager’s role at Pipemedia before it sold to Business Serve in 2006. At Pipemedia she built a VoIP brand called PipeCall using a combination of PR, direct marketing and an online ordering and provisioning portal with plug and play hardware and electronic point of sale units. Cherie’s early career was in International Marketing working for software house AceCad Software and IBM in the European sales division.

Recent Posts

Find out how you can benefit from Mobile Data at Channel Live

Posted by Cherie Howlett on 04-Feb-2022 14:24:27

Mobile data is one of the fastest growing and most valuable sectors in the world but fewer than 2000 resellers in the UK have really adopted it. In the past the UK telecoms market has been dominated by the mobile networks and the channel has experimented with mobile voice, but with few finding success. Mobile data is completely different. Specialists are offering resellers more differentiated products with higher margins. How can the channel get into this market? What should they be looking for in a supplier and how can they find opportunities in their customer base?
 
 
Using case studies, Lee Broxson, CSO, Jola will explain the mobile data opportunity and how high ARPUs, and good margins can be achieved. He will help the audience to uncover opportunities sitting within their own customer bases and explain how mobile data can only be successfully scaled with a supplier who can deliver unique and differentiated solutions managed in a fully-automated, real-time portal.
 
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Topics: mobile data

Automated portals helping partners to win bids

Posted by Cherie Howlett on 05-Jan-2022 16:54:25

Partners bidding to win mobile data opportunities for M2M and IoT solutions such as 4G SIMs in tablets in the public sector or MultiNet SIMs in smart water meters are being asked very specific questions about their portal. End-users want to know how real-time the data is and how automated the portal is. It is essential in the public sector, who are working to tight budgets who have been burnt before with high data overage charges, no visibility and no direct access to make changes to their estate.

Adrian Sunderland, CTO, commented, ‘I have noticed a trend when working with MSPs on IoT bids. End users do not want multiple supplier portals to deal with, they want the ability to order a wide range of technologies from multiple network operators in a single portal. They want direct access to activate SIMs, add bolt-ons and share data across accounts. They need access for their end user to be able to monitor usage in real-time. Suppliers who can offer real-time, automated portals are better placed to win the deals.’

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Topics: Mobile Manager;

Portal ‘Essential’ for Jola Partners’ £2m/m pipeline

Posted by Cherie Howlett on 05-Jan-2022 16:47:59

In October 2021 Jola reached a new milestone with over £1 million of Monthly Recurring Revenue (MRR) in Jola’s major bid (over £5k MRR) partner pipeline. This equates to nearly £2m MRR for Jola partners. Jola reached over 1000 partners last year.

M2M and IoT is not as difficult to get into as you may think. There is a huge demand for mobile data for IT projects, which is predicted to increase dramatically over the next few years. Mobile data is easy to sell, support and bill, with a real-time automated portal and access to a wide range of unique and differentiated solutions. Partners who have developed their portfolio and become successful at selling mobile data have driven up their EBITDA multiple.

When Jola first started working on major mobile data bids with their partners, none of the tenders even mentioned self-service portals. Today nearly 30% include parent-child online management panels as a minimum requirement.

It’s no surprise to see this change primarily in second generation projects. End-user companies that have rolled out multi-site IoT/M2M deployments have found them impossible to manage manually. From capacity management to usage and fault diagnosis, everything is so much easier with real-time control.

When these projects come up for renewal the need for a comprehensive portal moves from Desired to Essential. With specialist third party bid consultants involved in helping companies write tenders, this is only going to increase.

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Topics: Mobile Manager;

What makes Mobile Manager multi-award winning?

Posted by Cherie Howlett on 05-Jan-2022 16:36:57

Mobile Manager is Jola’s unique mobile data management platform. It is multi-carrier and has the ability to eliminate bill shock for end users.

Mobile Manager is used by MSPs and resellers to order and manage global mobile data estates in real-time. The white label portal communicates in real-time with multiple mobile networks. Partners can grant access to their end users to view data usage and manage SIMs. Mobile Manager handles SIM activations, ceases, suspensions, reports, alerts and bolt-ons. It also allows you to create and manage data pools and Private APNs.

Why was Mobile Manager developed?

It was designed to help channel partners grow profitable revenue streams from SIM-only solutions. Our partners win opportunities for DSL and Ethernet back-up, fixed line replacement, IoT and M2M projects as well as SIM base moves from large corporates. Resellers can brand and package their own mobile data data solutions for multiple devices all over the world.

How does it manage overages?

Mobile Manager solves the problem of bill shock from data overages by allowing partners to track usage and add bolt-ons to help eliminate overage charges completely. This is the exact opposite of what the market typically does. Carriers earn super-profits from overage charges and the channel loses customers because of it. We are the first company in the channel to challenge this and put the resellers and their customers first.

Can it support multiple networks?

Yes. For applications where it is critical to have a strong internet connection at all times, businesses are opting for un-steered multi-network roaming SIMs. These SIM cards have no preferred network.

We offer a range of multi-network and roaming options. Our Tariff Tool allows MSPs to select the countries and data allowance they need and obtain all the in-country 3G, 4G and 5G roaming network packages available.

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Topics: Mobile Manager;

Taking Control

Posted by Cherie Howlett on 15-Dec-2021 18:22:30

MSPs and specialists using 4G for connectivity on short-term contracts, or for back-up, often struggle to control data usage, so get regularly hit by overage bills. They manage large estates of data SIMs on different networks, often using manual order processes, with no visibility of data usage throughout the month.

Jola developed Mobile Manager to help partners manage data usage in real-time and avoid bill shock. Our unique portal gives partners complete control over ordering, alerting, ceasing, suspending and swapping SIMs. They can also add their own bolt-ons, create and manage their own data pools and set up and manage private APN networks. Jola’s white label portal communicates in real-time with multiple 4G networks. Partners can brand the portal as their own and grant access to their end users to view data usage and manage SIMs.

Mobile Manager was designed to help channel partners grow profitable revenue streams from mobile data. MSPs productise their own solutions using Jola’s wide range of single-network and multi-network SIMs.

IoT

There is a wide range of devices that need an internet connection and M2M/IoT SIMs fit the bill. Opportunities are flooding in via partners from multiple sectors such as retail, construction, logistics and the public sector, all with different requirements. Some need IP addresses, others need multi-network SIMs, but all need the ability to monitor and manage usage remotely. Jola developed products for the channel to address these markets.

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Topics: Mobile Manager;

4G in Distribution

Posted by Cherie Howlett on 08-Dec-2021 17:01:24

A shift towards online shopping has driven demand for fulfilment and distribution centres. These new spaces require reliable connectivity. Where no existing fibre is available, MSPs are turning to 4G.

MSPs are quoting online retailers for bespoke 4G connectivity packages that meet their exact requirements. They are offering solutions that can be preconfigured and delivered to multiple locations to meet tight deadlines.

MSPs are turning to Jola for their multinetwork roaming SIMs controlled in Mobile Manager.

MSPs partnering with Jola are offering multinetwork solutions. Data is managed within Mobile Manager, an online management portal for ordering and managing SIM estates globally.

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Topics: IoT

Uncovering opportunities in the health sector

Posted by Cherie Howlett on 08-Dec-2021 16:53:41

The healthcare sector has been adopting new technology to assist with medical activities for some time. Despite the COVID-19 pandemic, technology has developed at a much faster pace in this sector, which presents opportunities for the channel.

Medical professionals are adopting new ways to treat patients and avoid unnecessary in-person treatments, and IoT devices have helped make this possible. Smart thermometers have been used to measure temperatures, and wearable IoT devices are used to track patients’ vital signs. Smartwatches and heart rate monitors gather data that can be remotely analysed by a physician.

Challenges

Data security and patient confidentiality are critical in healthcare. The industry must protect itself from hackers, and patients must feel comfortable that their personal data are secure.

Opportunity for the channel

The healthcare sector is in desperate need of technology to avoid unnecessary visits to surgeries and hospitals and to protect frontline workers. Opportunities for mobile broadband, cloud-based telehealth software and mobile data flooded the market, as demand increased for real-time communication and remote monitoring.

Patient experience has changed dramatically during the pandemic, with patients encouraged to wait for doctor call-backs or arrange video calls. Phone systems are being upgraded, telehealth software is being rolled out and smart devices are provided to mobile healthcare workers. Some exhibition centres have been turned into vaccination centres, and the channel was called upon to set up communications and monitoring equipment.

Jola partners have been providing fast, reliable mobile broadband connections, telephony solutions and M2M/IoT data SIMs for monitoring devices, managed in Mobile Manager.

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Topics: IoT

Metering Opportunities

Posted by Cherie Howlett on 08-Dec-2021 16:42:48

As water management systems age and infrastructures are updated, utility companies consider long-range remote meter systems. By connecting water meters, utility companies eliminate the need for onsite meter readings, saving time and often improving customer satisfaction.

Dispatching staff to manually read water meters is both time-consuming and a logistical challenge. Reductions in manpower, fuel and vehicle maintenance costs add up to significant savings for utility companies switching to smart water meters.

Nonconnected water meters take point-in-time readings periodically, therefore providing a fairly limited amount of data about water usage patterns. Smart water meters give companies access to a continuous stream of real-time information about water consumption.

Smart water meters also provide utility companies real-time alerts regarding outages, pipeline failures and leaks. This additional information allows companies to engage in early or preventative maintenance, identifying problems before they worsen and become more costly. Water management information can be stored in the cloud, accessible via web-based dashboards, making data gathering and analysis simple and efficient.

Specialists rolling out smart meters need reliable 4G connectivity they can manage, which will continue to perform as long as the devices are deployed.

Jola helps MSPs and specialists uncover metering opportunities within their bases and offers the widest range of mobile data SIMs from multiple suppliers, which are easy to order and manage via Mobile Manager.  

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Topics: IoT

4G in Distribution

Posted by Cherie Howlett on 18-Nov-2021 13:27:50

A shift towards online shopping has driven demand for fulfilment and distribution centres. These new spaces require reliable connectivity. Where no existing fibre is available, MSPs are turning to 4G.

MSPs are quoting online retailers for bespoke 4G connectivity packages that meet their exact requirements. They are offering solutions that can be preconfigured and delivered to multiple locations to meet tight deadlines.

MSPs are turning to Jola for their multinetwork roaming SIMs controlled in Mobile Manager.

MSPs partnering with Jola are offering multinetwork solutions. Data is managed within Mobile Manager, an online management portal for ordering and managing SIM estates globally.

Read More

Topics: 4G, Multi-network SIMs

Uncovering opportunities in the health sector

Posted by Cherie Howlett on 18-Nov-2021 13:21:45

The healthcare sector has been adopting new technology to assist with medical activities for some time. Despite the COVID-19 pandemic, technology has developed at a much faster pace in this sector, which presents opportunities for the channel.

Medical professionals are adopting new ways to treat patients and avoid unnecessary in-person treatments, and IoT devices have helped make this possible. Smart thermometers have been used to measure temperatures, and wearable IoT devices are used to track patients’ vital signs. Smartwatches and heart rate monitors gather data that can be remotely analysed by a physician.

Challenges

Data security and patient confidentiality are critical in healthcare. The industry must protect itself from hackers, and patients must feel comfortable that their personal data is secure.

Opportunity for the channel

The healthcare sector is in desperate need of technology to avoid unnecessary visits to surgeries and hospitals and to protect frontline workers. Opportunities for mobile broadband, cloud-based telehealth software and mobile data flooded the market, as demand increased for real-time communication and remote monitoring.

Patient experience has changed dramatically during the pandemic, with patients encouraged to wait for doctor call-backs or arrange video calls. Phone systems are being upgraded, telehealth software is being rolled out and smart devices are provided to mobile healthcare workers. Some exhibition centres have been turned into vaccination centres, and the channel was called upon to set up communications and monitoring equipment.

Read More

Topics: mobile data

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