Jola Cloud Solutions' Blog

Telephone lines as we know them will not exist in a few years’ time. As BT starts to close down telephone exchanges in favour of a 100% IP (Internet Protocol) network, millions of end users will need to consider if they need a physical connection and if they want to keep their traditional telephone number.

For many applications (e.g. lifts, ATMs, door entry systems, alarms, digital signage, street lighting) changing out a telephone line for a broadband circuit is unnecessary, expensive or impossible. A mobile broadband connection is the ideal solution for these end customers but what if they don’t want a mobile phone number and prefer to retain their traditional phone number?

Millions of new connections represent a significant opportunity for the channel and Jola has a lot of experience in helping their 1000+ partners to find and win these deals.

Furthermore, Jola is the only mobile data aggregator to also run and manage their own SIP network. Built on their experience in SIP, Mobile Data and number porting they have recently launched products specifically designed for the channel to help them take advantage of this aspect of the impending PSTN switch-off.

Adrian Sunderland said “Jola’s PSTN replacement packages are the perfect solution for MSPs, ISPs and resellers looking for a slick wholesale solution, managed end-to-end via a real-time fully API integrated portal. Millions of telephone lines will take time to migrate and we are already seeing massive projects kicking off as companies wake up to the challenges and choices ahead. This is a great opportunity for Jola partners to become first-mover experts in what is going to be the hottest sector in telecommunications over the next few years.”

There are millions of PSTN lines that won’t be able to use a SoGEA or FTTP type replacement due to costs, incompatibility or logistical challenges. Mobile data will be a requirement for customers replacing PSTN lines for intruder alarm monitoring, call points and many other applications. Jola works with partners to uncover these opportunities. Recent case studies are as follows:

Intruder alarm monitoring

Our partner has a customer with 13,000 PSTN lines used to monitor intruder alarms and fire alarms in properties, both commercial and residential, all over the UK. We suggested a Dual SIM Robustel Router with dual MultiNet SIMs for resilience and a 500MB aggregated pool of data to be shared across all sites. We added a Private APN to the solution to ensure secure remote access to each device. The solution we provided met the security standards required and by sending pre-configured routers to site we were able to ensure a smooth set up process for engineers, a great margin for our partner and reduced costs for the end-customer. The end customer saved around £90,000 in monthly rentals and nearly £2m in set-up charges. Jola included some software customisation to make the Robustel routers 100% plug-and-play and the partner took a £1.2m pa contract at an average margin of 40%.

Taxi Freephone and Info Call Points

There are a significant number of phone boxes in hospitals, supermarkets and hotels allowing you to book a taxi or receive information for free. Each one of these call points will need to be upgraded as they will no longer work after the PSTN Switch-off. We had a partner who won a deal to upgrade 650 analogue call points in hospitals, hotels and hospitality venues. The biggest challenge they faced was the high upfront costs of replacing the hardware. We provided Robustel routers with an Analogue Telephone Adaptors (ATA) SIP Overlay service and calls over IP. We provided MultiNet SIMs with pooled data to be shared across all sites. The partner won a £600,000 annual contract and the end customer saved over £13,000 a month and nearly £200,000 in CAPEX.

According to Statista, there are over 29.3m PSTN lines and over 4.2m ISDN lines in the UK. Every residential customer with a PSTN line will need to move to an alternative solution to continue making calls on a landline and accessing the internet. Every business in the UK will need to review their internal communications and replace both PSTN and ISDN lines. Customers may find that they can get faster speeds more cost-effectively using 4G/5G routers and a data SIM card.

There are millions of PSTN lines that won’t be able to use a SoGEA or FTTP type replacement due to costs, incompatibility or logistical challenges. Mobile data will be a requirement for customers replacing PSTN lines for lift emergency calling, alarm signalling, telecare and many other applications.

What is available from Jola?

The PSTN Replacement Toolkit contains a choice of connectivity (Fixed Line, Mobile, Leased Line), voice over GSM or voice over SIP. It also includes cellular or SIP gateway hardware, options for either porting existing numbers or adding new UK numbers. Everything is managed through our market-leading, fully-automated, white label, provisioning portal - SIP Manager.

The ISDN Replacement Toolkit comprises SIP Trunks (including bundled inclusive calls or unbundled wholesale pricing), resilient SIP trunk options (resilient server side and/or client side), and flexible inbound and outbound routing. UK, international and non-geographic number porting is provided via portal or API.

Channel Live

Jola is exhibiting at Channel Live with a wide range of differentiated mobile data solutions and PSTN replacement solutions. Jola will be highlighting the mobile data opportunity and demonstrating how resellers can quickly find and win opportunities within their customer bases.

Mobile Manager

Jola will be demonstrating their multi-award-winning management portal, Mobile Manager, which is the only fully automated portal in the channel giving resellers complete control over their global SIM estate in real-time.

MultiNet

Jola has created a competitively priced, UK IP addressed, un-steered roaming SIM. Private APN options are also available where traffic is securely managed within the DDOS-protected Jola network.

PSTN Replacement Solutions

Jola’s PSTN replacement packages are the perfect solution for MSPs, ISPs and resellers looking for a slick wholesale solution, managed end-to-end via a real-time fully API integrated portal.

L2TP SIMs

For those Jola partners with their own networks and interconnects, Jola offers access to a variety of SIMs and tariffs over Layer 2. This provides seamless failover for Ethernet and broadband services using their own IP addresses. We also have fantastic big data rates for pre-Ethernet.

The Mobile Data Opportunity

At 2pm on Wednesday 30^th March in Theatre 3 Jola will be presenting a session on the Mobile Data opportunity. Using case studies, Lee Broxson, CSO, Jola will explain the mobile data opportunity and how high ARPUs, and good margins can be achieved.

MSP Viewpoint

Come and listen to our CSO, Lee Broxson at 3.45 pm on Wednesday 30th March on the panel debate: MSP Viewpoint: Moving forward from the Pandemic. taking place in Theatre 3.

Next Generation Telecoms Workforce

Come and listen to our CMO, Cherie Howlett, at 11.15am on Wednesday 30th March on the panel debate: How to Attract More Women in The Next Generation Telecoms Workforce, which is taking place in Theatre 3, Channel Live at the NEC.

Preparing for the PSTN Switch-off

Come and listen to our CEO Andrew Dickinson at 1.25 pm on Thursday 31st March 22 on the panel debate: Preparing for the PSTN Switch-off. It's in Theatre 2 at the Channel Live Exhibition at the NEC.

Come and see us on Stand 230

Entry is free. To register click here: https://channel-live-2022.reg.buzz 

At an average of 9000 a day in 2021, Denial of Service (DDoS) attacks worldwide were up around 30% on 2020, with the UK suffering the third highest behind the USA and France. In October 2021 Commscouncil.uk reported sustained attacks on several of their members operating VOIP networks. DDoS and Ransomware attacks are the biggest threat to network operators and their customers.

Jola recently built a fully redundant, highly scalable IP edge network specifically designed to deliver high performance and secure mobile data services. Jola announced today that their partners’ critical services now run over the Cloudflare network. Cloudflare’s 121 Tbps worldwide network blocks an average of 86 billion threats per day, including some of the largest DDoS attacks in history.

Adrian Sunderland, CTO, commented, ‘The Jola network is built on technology from Amazon Web Services, Cloudflare and Cisco and underpins our Fixed IP and Private APN services. We are the first MVNO in the world to partner with Cloudflare to ensure secure, fast delivery across our network. Cloudflare gives Jola partners protection against DDOS attacks but more importantly peace of mind that we are using world-class suppliers to prevent new threats as they emerge.’

Ambitious channel companies are always looking to recruit, develop and retain talented employees to help them grow. Statistics show that highly engaged and rewarded staff are more productive. Satisfied employees tend to be more loyal to the company and deliver higher levels of customer service.

Jola certainly thinks so, as they recently rolled out a very generous EMI scheme which is planned to deliver six figure pay-outs to their most loyal and high-performing employees. Jola’s EMI scheme grants share options to every employee. Jola employees are allotted a number of shares that they can buy and at the next transaction Jola employees will benefit from the increase they have created in the value of the business.

Andrew Dickinson, CEO commented, “We ran a similar scheme at Griffin and it was very successful. Each member of the team has a part to play in the growth of the company. They all have individual KPIs which contribute to the success of the business. We hold monthly meetings so every member of the team can see where we are against the growth target we are all working to. We have some brilliant talent within the business and it is important to us to reward everyone who works in Jola.”

A Fixed IP data SIM comes with a static, public IP address. It allows for a two-way connection between the smart device and the Internet.

MultiNet

MultiNet fixed IP versions are also available, which will work on multiple mobile networks. SIMs can be unsteered and will connect to multiple mobile networks.

What are the benefits?

Fixed IP addresses enable inbound Internet connections for CCTV cameras, M2M remote management devices etc.

What are the risks?

Devices can be hacked. Digital signage in train stations and shops have been hacked and their content replaced.

What solutions are available?

Jola has built a fully redundant, highly scalable IP edge network specifically designed to deliver high-performance and secure mobile data services. The network is built on technology from Amazon Web Services, Cloudflare and Cisco and underpins our fixed IP and private APN services. Companies that need remote access to devices require fixed IP SIMs, and Jola has recently launched a range of true MultiNet fixed IP packages to meet this requirement, which are protected from DDOS attacks.

Jola partners use MultiNet fixed IP SIMs in a variety of applications, including vending machines, smart billboards, vehicle tracking and monitoring devices as well as CCTV cameras. Our solutions roam across all four mobile networks in the UK and come with a UK IP address. They are really cost-effective and provide resellers with a reliable and secure connectivity solution for their connected devices.

In a recent article, Vodafone UK outlined plans to start retiring its 3G network in 2023. They are planning to use the freed-up spectrum to improve the speed and coverage of 4G and 5G networks.  EE plans to phase out 3G services by 2023. On December 21, the UK government announced that it had agreed with all four UK mobile operators to switch off all public 2G and 3G networks by 2033.

What does this mean for the channel?

This presents a good opportunity for the channel to help their customers support devices, such as payment terminals, trackers and ATM machines currently using 2G and 3G networks. There is an opportunity to replace devices and, in some cases, to replace SIMs at the same time.

Jola

Forward-thinking companies such as Jola are already helping their 1000+ partner base to find and win this lucrative business with a combination of a tried-and-tested six-stage process, a wide range of cost-effective, unique and differentiated services and real-time, automated management portals.

Jola has acquired Zapappi, a wholesale SIP provider, to bolster their SIP and PSTN replacement services to the channel.

Many SMEs will leave it to the last minute, but larger organisations have realised the potential scope of a PSTN/ISDN replacement project. Jola partners are already seeing tenders from their flagship customers. As with many new technologies, organisations prefer to award these contracts to existing suppliers, but only if they can demonstrate the capability to deliver the entire project.

They usually require three types of IP solution 1) where ISDN or PSTN numbers need to be ported onto a fixed broadband or Ethernet connectivity over SIP 2) where existing numbers need to be overlayed onto a 4G/4G+/5G mobile broadband connection, and 3) where the requirement is for a mobile broadband connection, but a landline number is not required and a 07x number is preferred.

Number porting in the UK is still not an easy process, and projects have run into difficulties where resellers have tried to juggle a number of different suppliers.

“With Jola’s recent acquisition of Zapappi, their network, their SIP Management platform, and suite of porting tools, we have the experience to support resellers in delivering an entire network upgrade, fixed line and mobile, at wholesale prices low enough to win these projects at decent margins.

For many applications (e.g., taxis, street lighting, signage, lifts etc), to be forced to upgrade from a single fixed telephone line to broadband would be a significant extra cost. For the millions of telephone lines that fall into this category the solution is mobile data, and where end users need to keep their existing phone numbers, the acquisition of Zapappi creates a differentiated offering and a margin opportunity for Jola partners.

Jola is the UK’s #1 supplier of mobile data to the channel and only we have the infrastructure, capability and experience to supply resellers and MSPs with a 100% end-to-end automated solution for PSTN/ISDN replacement projects.” Andrew Dickinson, CEO.

"We’ve worked closely with Jola for a number of years, and it’s great to be one team. All of Jola’s 1000+ partners are prospects for Zapappi products and our technology completes the Jola portfolio. Any Jola reseller serious about mobile data, SIP, Teams DR and the opportunities arising from the impending PSTN switch-off and retirement of 2G and 3G networks, will be excited by this announcement.” Ben Merrills, CEO Zapappi.

Many roaming SIMs in the UK come from foreign mobile networks and have profiles that allow roaming in the UK and the rest of Europe.  However, through the UK channel, most M2M and IoT applications, using un-steered roaming SIMs, actually never leave the UK. These customers are paying for European roaming they never use and because they often come with a European IP address they may be suitable for some applications but not usually anything that requires web browsing.

In response to this, Jola has created a competitively priced, UK IP addressed, un-steered roaming SIM that provides access to all the UK mobile networks the customer needs with none of the networks the customer doesn’t. Private APN options are also available for customers who need to build a secure private network using mobile connectivity.

Adrian Sunderland, CTO, commented, ‘Jola has built a fully redundant, highly scalable IP edge network specifically designed to deliver high performance and secure mobile data services.  The network is built on technology from Amazon Web Services, Cloudflare and Cisco and underpins our Fixed IP and Private APN services.

Our Private APN enables partners to establish secure, private 4G networks, with no set-up charge, and low monthly fees. All of these services are delivered via Jola’s award-winning, self-service management portal, Mobile Manager.

We have a trusted six step process to help partners uncover and win opportunities and we believe we are best-placed to help the channel grow lucrative revenue streams by offering the widest range of differentiated mobile data solutions in a market-leading, automated management portal.’