Jola Cloud Solutions' Blog

What is ‘pooled data’?

Posted by Cherie Howlett on 15-Aug-2018 09:31:56

Pooled data is the ability to have 4G data, that can be shared across more than one associated SIM card. Pooled data plans are popular in both consumer and business markets, where unused data from low users is gifted to high users, to help negate overage charges.

What problems does pooled data solve?

Business customers find data usage difficult to predict, especially in phones and tablets, as so many factors can influence excess usage. If usage notifications from the carriers are late or not received, both customers and resellers are unaware of the data overage charge, until the bill is received. This has put many resellers off selling mobile data, as the bill shock caused by overages has upset their customers.

What types of pools are available?

Fixed pools are available for resellers who know how much data they need for their customer. Their monthly data usage is predictable, and the customer wants to pay for an amount of data each month, which can be shared across multiple users.

Aggregated pools are available for resellers whose customer’s SIM estates are growing or shrinking. The pool increases or decreases every time a data SIM is added or removed.

Buffer pools are available to help negate overage charges at an account and network level. You need to buy separate buffer pools for each carrier network, however you can use the buffer to negate any overage charge from that carrier in your estate. It reduces the data overage cost significantly.

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Topics: Mobile SIMs, Mobile

Making copy count

Posted by Cherie Howlett on 30-Jul-2018 15:21:28

When new partners sign up with Jola they visit the partner portal and download our white label materials to update their own. They often then get in touch to share their marketing experience, especially if they did not get the results they had anticipated.

Writing effective advertising copy can be tricky. We advise partners to start by outlining their key messages in a very clear and succinct way. What problem are you solving and how is your solution unique? Avoid exaggerated claims and unnecessary adjectives. How is your message compelling? How is your message engaging? You may have a list of unique products or features but this may not be engaging.

You need to attract attention, generate desire and provoke a reaction. Think carefully about who is reading your message to align the right message with the right audience at the right time. 

If you are targeting MDs, how will your product help to grow their business, cut costs or improve ARPU? How is this solution different from the competition? Where can they learn more? What do you want them to do if they are interested? MDs tend to be short on time, so asking them to read a long web page, white paper, guide or attend a webinar may not work, however offering a quick price comparison may pique their interest.

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Topics: marketing

What's different about EE?

Posted by Cherie Howlett on 30-Jul-2018 15:09:04


EE is the UK's biggest mobile network, with 89% 4G coverage in the UK, 74% 3G and 85% 2G coverage. EE has the most phone masts, 18,500 sites, most of which are 4G. They are investing £2bn in network growth, with the objective of having 95% 4G coverage by 2020. 


EE was named as the best mobile network, in terms of reliability and performance, by a number of independent sources. Ofcom’s report stated that consumers on the EE network were the most likely to connect to a 4G network.


Jola offers a range of EE M2M data-only solutions from 2GB to 200GB packages with 2GB to 100GB monthly bolt-ons. Fixed IP data-only SIMs are available on EE and Vodafone networks. EE products are available on 12 month contracts. Vodafone Fixed IP SIMs are available on monthly or 12 month contracts. EE SIMs are managed through APIs, so all controls are real-time. Vodafone guarantee execution within 2 hours during working hours. Pooled data options and buffers are available for partners looking to negate overage charges.

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Topics: Mobile SIMs, Mobile, 4G

Why upgrade to SIP?

Posted by Cherie Howlett on 25-Jul-2018 14:06:16


According to BT, 3.2 million ISDN (Integrated Services Digital Network) lines will be replaced over the next ten years with VoIP (Voice over Internet Protocol). Companies have the option of replacing their phone system with a cloud-based solution or retaining their phone system and replacing their ISDN lines with SIP. SIP (Session Initiation Protocol) is a protocol used in VoIP communications. SIP trunking is a standards-based replacement for traditional ISDN. It connects the PBX (Private Branch Exchange) to the PSTN (Public Switched Telephone Network) via broadband or private circuit.

Save money

SIP is compatible with all the major PBX manufacturers. With SIP, physical trunks are replaced with virtual trunks called SIP trunks. When deciding how many SIP channels your customers need, ask how many simultaneous calls they need to make. Customers upgrading to SIP can save up to 40% on their phone bill.

Scalable solution

SIP is scalable, if you need more simultaneous calls, it is easy to add additional SIP channels. You can port existing numbers or choose new non-geographic numbers.


By switching to SIP, platforms are hosted across multiple geographic locations, so if one data centre goes off line, the other will support the service. Support is available 24/7.

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Topics: Calls

Key challenges rolling out 4G solutions

Posted by Cherie Howlett on 25-Jul-2018 13:49:49

Demand from large corporates across Europe is increasing for simple 4G back-up solutions for primary circuits. Companies want fully operational, reliable solutions across multiple sites, which are cost-effective and easy to manage.

How much data do I need?

Predicting monthly usage per site is challenging in some industries, where usage patterns are erratic. Knowing how much data to order for each site can be challenging and also expensive, when you factor in overage charges.

Which network do I need in each site?

4G signal strength varies by location. Online checkers are available and engineers can be sent to site to measure signal strength, however if a mast fails, you are still vulnerable.

Shared data options

If you know how much extra data you need, you can order a pool of data for your SIM estate to share. If you have a growing estate, you can create an aggregated pool. Every time a new data SIM or bolt-on is added to the pool, the extra data can be shared with other assets assigned to the pool.

Multi-network SIMs

Multi-network EU roaming SIMs are designed to provide 24/7 internet access, even when one or more mobile networks fail. They have no preferred network, but always connect to the strongest 4G signal available. Jola’s multi-network SIMs operate in 42 countries in Europe and work on Vodafone, EE, O2 and Three in the UK. Pricing starts at £7 per month.

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Topics: Mobile SIMs, Mobile, 4G

The benefits of multi-network SIMs

Posted by Cherie Howlett on 25-Jul-2018 13:34:02

If you sell M2M SIMs to corporates for monitoring, or data SIMs for 4G back-up solutions, one of the first things you will want to know is, which network has the strongest signal in each location. Many partners use engineers to go to site to measure signal strength, to ensure the right network is deployed. Engineers charge on average £125 per visit. The second consideration is what happens if the primary network fails. With multi-network SIMs, you don’t need to worry about either problem, as they have no home and always connect to the strongest 4G signal. You may think that multi-network SIMs are expensive and still favour one network over another, but this is no longer the case.

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Topics: Mobile SIMs, Mobile

Interviewing for the right people to help grow your business

Posted by Cherie Howlett on 25-Jul-2018 13:17:28

Once you have a pool of candidates that have the desired skills and experience on paper, you will be filtering candidates for interviews. Many partners start by calling candidates and asking preliminary questions over the phone. If you do need to do this, be clear on your filtering criteria.

Telephone interviews

When conducting telephone interviews, it is useful for companies to go through employment history to understand why the candidate is looking to make a move. For candidates, telephone interviews are a good opportunity to ask questions to understand the role and remuneration on offer.

Face to face interviews

At Jola, we use a set of behavioural questions for face to face interviews. They generate real examples and allow us to probe further into the experience of each candidate. Can you tell me about a time when you…? How did you handle this? We look for evidence of each of our criteria and note down the positive, negative or no evidence presented. We avoid hypothetical questions and use probing questions to drill down further into answers given.

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Topics: Jola Cloud Solutions Ltd

Advertising for the right candidates to grow your business

Posted by Cherie Howlett on 25-Jul-2018 12:42:52

As a growing business, Jola recently advertised for a range of positions in sales, marketing, support and finance. We were lucky to have access to a pool of experienced staff, who share our values and have years of experience in the industry on our door step. Partners looking to grow their business by partnering with Jola, often recruit additional staff and sometimes struggle to find the right people. To help we have drafted a few blogs on recruitment, based on our own experiences.

Step 1 – get the job description just right

Writing a very specific job description, outlining key skills and experience, rather than copying a standard template is important. Think about your corporate culture, your company values, the role and how it fits into your organisational chart. What are your expectations in terms of performance? What skills and experience are essential? What can be learnt on the job?

Step 2 – decide on how to advertise the role

Do you invest in a recruitment agent or advertise the role yourself?

If you only advertise on your own website, your reach is limited. You can advertise on the top-ranking recruitment websites for as little as £55. It is worth researching how long your vacancy will be advertised for and analysing the web traffic.

LinkedIn recruitment offers a cost-effective way to post a job and receive filtered applicants based on your criteria. You can share the job and encourage others to share the job within your industry, with the aim of attracting a candidate with the skills and experience you require.

For some roles, specialised recruitment agencies are useful to headhunt on your behalf.

Advertising roles internally and offering refer-a-friend schemes are also very effective, low-cost ways of generating a pool of candidates to interview.

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Topics: Jola Cloud Solutions Ltd

The Hosted Voice Opportunity

Posted by Cherie Howlett on 04-Jul-2018 10:32:28

Ofcom estimates that there are 2.1 million ISDN30 channels and 0.87 million ISDN2 business channels in the UK. Openreach has begun its consultation with ISPs on the planned withdrawal of ISDN services by 2025. This is a huge opportunity for the voice and data channel.

How can my customers benefit from VoIP?

VoIP offers more features than traditional phone systems, such as mobile apps and is plug-and-play at any location with a reliable internet connection. It is more cost-effective, as many packages come with inclusive minutes to UK landlines and UK mobiles. It is really flexible, as you can pay per seat on 30-day terms, adding and cancelling seats as required. It is easy to manage, via an online portal and has disaster recovery, so if your broadband goes down, calls can be diverted to mobiles.

How can I benefit from VoIP?

Many telecommunications and IT companies earn healthy recurring revenues from hosted voice. They benefit from increased ARPU and decreased churn.

How do I go about adding VoIP services to my portfolio?

Step 1

Partner with a hosted voice provider, one that meets your specific requirements. Research the market to see who has the broadest offering at the best pricing. What price do you need to sell at to win new business? What margin do you need to make to cover costs? Can you support and bill new services in-house? Who do you trust with your customers? When you have a selected a partner, get trained up on the solution.

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Topics: Hosted telephony

What can our new partners learn from our most successful partners?

Posted by Cherie Howlett on 25-Jun-2018 16:40:33


Our most successful partners integrate our products with their core services and tailor packages to meet the needs of their audience. For example, internet connectivity is packaged and installed with hosted applications managed by the partner. Hosted voice is tailored to meet the needs of target verticals. SIMs are integrated into multiple devices and sold as bespoke solutions. The objectives are to increase products per customer, increase customer satisfaction and decrease churn.


Successful partners are very visible to their customers and target audience. They attend local events, pop up regularly on Google, post regular updates on social media and have regular contact with their customers and potential customers. They let their audience know what they sell and what problems they solve.


Successful partners demonstrate their success on their website using testimonials, case studies and in some cases award wins. They promote their success to their target audience, using press and email communications.

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Topics: Jola Cloud Solutions Ltd, marketing

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