Jola Cloud Solutions' Blog

Cherie Howlett

Cherie has over 15 years’ experience in IT marketing and was promoted to Head of Marketing for MDNX post purchase of Griffin. She was Marketing Manager for 5 years and Head of Marketing for Griffin for 2 years setting up a marketing department and strategy for connectivity, data networks and cloud-hosted solutions. During her time at Griffin, the company won 7 Channel ISP of the year awards, 5 Sunday Times Tech Track 100 awards, 2 Deloitte Fast 500 EMEA awards, 1 Deloitte Fast 50 award and 1 Channel Expo award. Cherie built brand awareness in the channel from 0% to 95% using an integrated strategy consisting of online, print, electronic and face to face marketing. Cherie had previously spent 2 years in a Marketing Manager’s role at Pipemedia before it sold to Business Serve in 2006. At Pipemedia she built a VoIP brand called PipeCall using a combination of PR, direct marketing and an online ordering and provisioning portal with plug and play hardware and electronic point of sale units. Cherie’s early career was in International Marketing working for software house AceCad Software and IBM in the European sales division.

Recent Posts

Unified Communications

Posted by Cherie Howlett on 08-Aug-2024 12:09:19

Companies adopting UC

In many workplaces, the option didn’t exist to regularly work remotely and as a result, companies didn’t necessarily provide the UC and collaboration tools required.  COVID changed all that and remote working became mandatory for most of us.  At first, we used the tools for multi-person video calls, but quickly started sharing screens and in many cases moved to mass participation web conferences.

Shift to all IP

We predict that the country will be split into businesses with type A and type B resellers. Type A resellers will already be talking to their customers about the PSTN switch-off and guiding them towards appropriate solutions in plenty of time, potentially saving their customers money whilst making more margin. Type B resellers will be too busy to worry about 2027, so they won’t proactively do anything about the PSTN switch-off.  As a result, they might lose some of their customers to the proactive Type A resellers. Alternatively, they will be having a very stressful time in 2027 when suddenly their customers are being bombarded by warnings coming from every direction about their services being disconnected and then rushing to prevent that from happening.

What partners want

Partners want easy solutions to brand, sell, support and bill. They want happy customers, placing all their available business with them. They want healthy recurring revenues to help increase the value of their businesses.

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Topics: mobile data

Jola wins two prestigious awards

Posted by Cherie Howlett on 24-Jul-2024 16:03:49

Jola won Best White Label Solution and received a Highly Commended certificate for Wholesaler of the Year at the Comms Business Awards in London last week.

The judges shortlisted 94 entries from over 160 submitted from well-known channel businesses such as Giacom and Virgin Media Business Wholesale. To win such a prestigious white-label award demonstrates the strength of the Jola channel proposition.

Cherie Howlett Jola’s CMO, commented, “We are delighted to win two awards and to sponsor the Best ICT Solution. It is a fantastic achievement and I would like to thank our suppliers, partners and wonderful team for their continued support and dedication. Craig Charles was a great host and we had a brilliant evening celebrating.”

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Topics: Mobile Manager;

Jola helps to raise over £250K for Cancer Research

Posted by Cherie Howlett on 24-Jul-2024 14:50:21

Cherie Howlett, one of Jola’s founding members and Chief Marketing Officer, completed the Race for Life in Derby with her daughter Bella, aged 10. They wanted to raise money for Cancer Research to prevent other families from losing their loved ones to this terrible disease. 

“We lost my Dad and Bella’s Grandad to a rare form of cancer in October 2020 and Bella wanted to help Cancer Research fund new innovative treatments to help more people survive. Neither of us likes running, so we trained with the Couch to 5K app to get fit to face the challenge. We raised over £800 as a pair and over £250K as a group! Thank you to everyone for your generous donations, the support we received for this has been amazing. Thank you!” Cherie, Howlett, CMO, Jola.

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Topics: Jola Cloud Solutions Ltd

Jola receives a ‘great’ NPS score from partners

Posted by Cherie Howlett on 10-Jul-2024 11:54:54

In the annual partner satisfaction survey, Jola scored a Net Promoter Score of 55, categorising the company as ‘great’, with 44% of Jola partners giving them 10/10 and 95% scoring them 7 or higher. In the comments, Jola partners praised Jola’s products, pricing, portals, people and service.

Adrian Sunderland, Jola’s CEO, commented, ‘I am happy with our NPS score and the feedback we received from partners. We have over 1400 resellers choosing Jola as their preferred mobile connectivity supplier. Our relentless product development continues with a list of unique products you can’t buy from anyone else designed to help partners differentiate and win bigger deals. We continue to grow and invest in people, products, platforms and processes. We have a fantastic team dedicated to supporting our growing partner base and it was great to see so many of them named in the survey.”

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Topics: mobile data

Microsoft Channel Opportunities

Posted by Cherie Howlett on 03-Jul-2024 15:47:54

Split Licences

The move to split licenses will have an impact on the channel. A greater choice presents both opportunity and the potential for confusion in the channel. More time will be spent choosing the right options for each customer and new documentation will be required. On the flip side, this could make the market more competitive. The unbundling of licences will create price rises for some customers, which may lead to new opportunities as customers shop around for the best deals.

Opportunities

Microsoft Teams continues to provide opportunities for resellers and MSPs. End users benefit from using Teams as a phone system and collaboration tool. Using one app makes life simple. It’s quick to roll out and allows users to work from anywhere.

Certifications

Microsoft certifications have two main advantages for resellers. Firstly, they demonstrate knowledge of the product set, key features and benefits for a wide range of customer requirements. Secondly, they ensure the development of in-house skills required to maintain complex customer solutions.

That said, automation is driving that minimum requirement down and enabling more resellers to support customers in easily deployable solutions. This drives down the cost of providing those services, benefitting the channel in terms of margin, and end-customers in value for money.

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Jola appoints new Chief Architect

Posted by Cherie Howlett on 27-Jun-2024 13:58:19

Adrian Sunderland, CEO of Jola, announces another senior appointment. Joseph Kirk is promoted to Chief Architect reporting directly to him.

Joseph will be responsible for software architecture, strategy, and development.  He has been with Jola for over 10 years holding several key positions, most recently as Software Development Manager.  He has driven innovation, improved systems and enhanced user experience.

Joseph commented, “I look forward to managing and developing our cloud infrastructure and software to meet partner requirements, now and in the future."

 

Adrian Sunderland, Jola’s CEO, commented “Both Robustel and ZoHo have recognised Joseph for driving innovation. I have worked with him for many years. I am confident in his ability to deliver unique solutions, which are easy to manage, save customers money and generate healthy recurring margins for our partners.” 

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Topics: Business

Jola confirms new CTO

Posted by Cherie Howlett on 19-Jun-2024 12:08:51

As Adrian Sunderland takes over as Jola’s CEO, Ben Merrills has been promoted to Chief Technical Officer.

Ben has been Head of IP Telephony and Development at Jola since 2022 and was previously the Managing Director of Zapappi, a company Jola acquired the same year. Ben has worked in the channel for over twenty years developing innovative in-demand solutions, which are easy to manage in real-time fully automated portals.

Ben commented, “I am excited to take on the role of CTO and look forward to contributing to the company's continued growth and success."

Adrian Sunderland, Jola’s CEO, commented “I have worked closely with Ben for many years and am confident in his ability to develop and deliver differentiated solutions creating profitable, recurring revenue streams for our partners.”

Promotions have also been made in Sales, Finance and Development to support Jola’s growing partner base.

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Trusted Advisors

Posted by Cherie Howlett on 12-Jun-2024 09:10:55

The channel has an essential role in educating businesses to adopt new technologies. It is our responsibility to highlight products being switched off, such as 3G and PSTN, to help companies prepare, with improved, more cost-effective solutions.

Traditional telephone lines will cease to exist leaving vulnerable people in care homes and hospices without a working phoneline unless we step in. Vehicle trackers, payment terminals and industrial handheld devices will stop working as 3G is switched off unless companies are presented with a future-proof solution.

5G is becoming more widely available and 5G hardware is reducing in price, making 5G a viable alternative to fixed line connectivity in some areas, offering customers a faster, more reliable solution.

Improving online security is becoming more of a priority with Denial-of-Service attacks on the increase. Jola has been running Fixed IP traffic over Cloudflare for many years protecting connected CCTV cameras and smart devices from attack.

Trusted advisors

End-user businesses don’t ask for information about a product, they ask for help solving a problem. The supplier who understands the challenges and proposes a simple, cost-effective solution, becomes the go-to advisor for similar challenges in the future.

Support

MSPs and resellers partner with aggregators and experts in their fields to allow them to deliver the widest range of solutions at the best possible prices. They look for partners with automated portals so they can retain control of their customer experience. They look for suppliers who can help them identify and win new opportunities. Jola partners benefit from their MRG™ programme, a proven process to target and close opportunities, maximising customer satisfaction.

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Topics: mobile data

Mobile Data Opportunities

Posted by Cherie Howlett on 12-Jun-2024 08:52:50

Mobile data solutions are a huge growth area for the channel because they can replace traditional fixed lines as well as provide reliable connectivity for a plethora of new M2M applications, of which digital signage, ANPR/CCTV cameras and tracking are just a few examples. Book to bill is days rather than months and recurring margins are reasonable. Most MSPs and resellers partner with a single mobile data MVNO and aggregator, rather than try and deal with the MNOs directly. Specialist aggregators have developed differentiated channel products that end users cannot buy from the MNOs directly and are better priced. The best suppliers will have a suite of intuitive software tools and a portal to make the management of multiple suppliers easier, and less risky with maximum control and margin realisation. Recent innovations in global multi-network SIMs and QR codes offer the channel innovative solutions that their customers need which will save them money.

New Capabilities

Using a single UK number, Jola partners can access multiple networks in the UK and Ireland, for voice, data and SMS. This innovative roaming product can be steered or un-steered and is available via eSIM, triple-cut plastic SIM and, uniquely, a simple QR code.

The first QR implementation saw thousands of handsets go live in minutes simply by using the phone’s camera to scan a single QR code. There is no alternative quite like RoamNet Voice on the market, and certainly nothing else available to resellers and MSPs.

Jola partners have a genuinely differentiated product to win against the Mobile Networks with great recurring margins and real-time management and control via Mobile Manager.

3G/5G

One of the biggest frustrations for resellers is customers who simply delay making a decision. The sunsetting of 3G and the PSTN switch-off are compelling events, forcing businesses and public authorities to act. 3G networks must be upgraded and this means major projects to swap physical SIM cards or use QR codes. Resellers and MSPs should be looking for these networks. 4G Advanced and 5G are providing reliable speeds often above fixed-line alternatives and now cover more than 95% of the population.

Building a mobile offering

Choosing the right supplier will tick all the boxes for resellers and MSPs to move quickly into selling mobile data products. Wholesale suppliers will need to give channel partners the tools to uncover and win deals, usually competing with the direct sales arms of the mobile networks. They must be an aggregator with access to all the networks and ideally, they will also be an independent MVNO. Most importantly everything must be automated, with real-time APIs offering zero-touch provisioning and management through a single self-service portal. 

The most successful of these will be highly innovative, with a constant stream of relevant mobile data and IoT products that the networks would otherwise take years to develop and launch. When you partner with the right channel supplier, mobile data is easy to sell, support and bill.

The prospect for the channel is significant. ICT resellers already enjoy strong relationships with businesses and the public sector having sold them a range of IT and telecoms infrastructure. Within this customer base, opportunities for mobile data solutions exist in asset tracking, digital signage, mobile WiFi, monitoring and utilities. 

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Topics: mobile data

Jola’s CEO raises over £12K for Derbyshire Children’s Charities

Posted by Cherie Howlett on 22-May-2024 13:17:09

Adrian Sunderland, Jola’s CEO, took part in a 100-mile charity bike ride from Derby to Skegness on Saturday 18th May 2024. He raised over £12,000 for the Derbyshire Children’s Holiday Centre and Derby Kids’ Camp. To find out more about the charities, please click here.

Adrian Sunderland commented, “As many of you know, this is no real hardship because I love riding my bike anyway and it’s for a great cause. Derbyshire Children’s Holiday Centre and Derby Kids Camp provide some of the most disadvantaged and deserving children with opportunities and experiences they would otherwise be unable to access.”

To donate to this wonderful cause, please visit: https://www.justgiving.com/page/sunders-sea-and-skeg

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Topics: Business

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