Jola partners primarily with IT Support companies.
Something we hear from our Partners fairly regularly is “we don’t like salespeople and neither do our customers”.
Our Partners are technical experts and their customers know this. Consequently whenever there is a decision to be made on connectivity or telecommunications, research* shows that nearly half of them defer to their IT Support supplier. The smaller and less IT literate they are the more likely they are to treat their IT supplier as a trusted advisor.
At Jola we understand this and our more forensic approach to sales appeals to the IT channel because it is designed to help SMEs buy the right product. All of our products are on monthly recurring contracts with little or no up-front cost required. Therefore if a product is mis-sold or badly supported it loses us money.
The market is starting to converge and telecoms dealers are moving into LAN management and desktop support. Jola can help IT Support companies counter this by offering a strong connectivity and hosted telephony proposition turning their trusted advisor status into a profitable line of business - without the hard sell.
*Swan Independent Research. Business Communications Survey August 2014.
