Jola Cloud Solutions' Blog

How to grow your business with mobile data

Posted by Cherie Howlett on 18-Dec-2024 14:22:14

Demand for mobile data is high

With the sunsetting of 3G, the PSTN Switch off and the rollout of 5G, demand for mobile data solutions has never been higher. Resellers and MSPs are in the perfect position to take advantage of this. They are looking for reliable suppliers who can help them grow high-margin, recurring mobile data revenues increasing the overall value of their company.

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Specialist wholesalers offering support

Wholesale suppliers are helping channel partners to win deals, usually competing with the direct sales arms of the mobile networks. They are aggregators with access to all the networks and often an independent MVNO in their own right. These suppliers provide automated portals with real-time APIs offering zero-touch provisioning and management through a single self-service portal.

The most successful of these will be highly innovative, with a constant stream of relevant mobile data and IoT products that the networks would otherwise take years to develop and launch. When you partner with the right channel supplier, mobile data is easy to sell, support and bill.

Excellent win rates

The prospect for the channel is significant. ICT resellers already enjoy strong relationships with businesses and the public sector having sold them a range of IT and telecoms infrastructure. Within this customer base, opportunities for mobile data solutions exist in asset tracking, digital signage, mobile WiFi, monitoring and utilities, which Jola partners are winning.

Profitable opportunities

Mobile data is an easy product to sell and provision and needs very little support. Jola signed just over 200 new partners in 2024 and now has nearly 1500. One of our partners recently won a huge deal for thousands of RoamNet data SIMs for use in phones and tablets. Using our unique QR technology eliminated the need for physical SIM cards, making the rollout quick and easy. QR codes are also a significant step towards minimising e-waste and removing several operational headaches. SIMs roam over hundreds of mobile networks and are managed via a single platform – Mobile Manager.

Jola SIMs also operate ANPR cameras, CCTV cameras, vending machines, digital signs and tracking devices around the world.

No additional resources required

Our partners don’t have to add any more people in billing or accounts departments to support these deals. SIMs provision immediately on Mobile Manager, so you don’t have to wait to start generating recurring margins. As soon as customers put that SIM into their device, you’re billing for it.

Target existing customers

Our advice to resellers looking to get into mobile data is to speak to existing customers, understand their requirements, and partner with an aggregator who provides differentiated solutions that will help you win against the vanilla products offered by the Mobile Networks. Find out about their current projects and challenges. Once you have established your customers’ requirements, we can help you position your mobile data solution for maximum margin and customer satisfaction. 

When you come to sell all or part of your business, mobile data profits are valued at up to three times those of traditional IT and telecoms products.

Find out more

Contact Jola and ask us about our MRG programme and Rev Up incentive programme rewarding fast-growing partners winning lucrative mobile data solutions in retail, security and the public sector.

About Jola

Jola is an award-winning, channel-only supplier of business communications specialising in mobile data SIMs. We are a global eSIM MVNO, providing innovative IoT and mobile data solutions to MSPs, ISPs, IT support companies and telecommunications resellers.

To find out more information, request our Partner Pack.

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Topics: mobile data

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