The Opportunity
With IHS forecasting 58 billion connectable devices by 2022, demand for 4G data is on the rise. Enabling data analysis from a wide range of devices from trains, to agricultural machinery, the 4G sensor market has grown significantly within a short amount of time. Many resellers do not see how they can benefit from this opportunity but know that they service industries with a current requirement. Partnering with Jola, resellers are winning more and more 4G data opportunities and benefitting from a profitable recurring revenue stream.
Physical Space Analytics
4G sensors at exhibitions offer key insights into how visitors interact at events and within retail spaces. 4G sensors gather metrics about users visiting and their engagement. Sensors track how many visitors attended, how long they stayed, how they moved around the space and engagement and conversion rates. Clients can view their data in real-time to view a live graph of visitors over time, length of stay and a heat map to show visitor flow and distribution within the space.
Primary detection is via WiFi sensors powered by 4G. These pick up 3G and 4G signals from all smartphones, laptops and tablets carried by visitors. Signals contain a unique identifier, which is used to build a picture of visitor data per event. Data is encrypted and anonymous, therefore is only used for monitoring purposes.
Jola has a wide range of well-priced data packages suitable for 4G sensors. We also have a multi-network EU Roaming package which connects to the strongest available signal from EE, Vodafone, Three and O2 in the UK. Our resellers have complete control over their entire SIM estate within our unique portal Mobile Manager, which monitors data usage and has functionality to help resellers avoid bill shock from data overages.
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