Jola Cloud Solutions' Blog

4G Data Opportunities in Retail

Posted by Cherie Howlett on 17-Oct-2018 10:02:48

The opportunity

According to McKinsey, revenues from mobile data are set to increase dramatically in the next 7 years. Factors driving growth are the availability, speed and reliability of 4G and the trend of embedding data SIM cards into devices such as routers for 4G back-up.

Retailers like supermarkets, department stores, restaurant chains and petrol stations are creating private networks to carry financial transactions over IP, from multiple POS systems, often favouring SD-WAN networks with 4G back-up. Depending on their size and the complexity of their requirement, they typically choose a trusted supplier, with experience rolling out and managing solutions in their sector.

Retail

The customer’s problem

They are not sure which network is best in each location, when the 4G back-up will be used and how much data they will use. Sending engineers to site to establish the strongest signal is a timely and expensive exercise. In addition, they regularly receive high data overage bills, which can be as much as tens of thousands of pounds a month.

The solution provider’s problem

Managed Network Providers are experienced at designing, rolling out and managing solutions, however have struggled with the 4G element, managing multiple in-country suppliers, with multiple manual ordering processes and a lack of visibility across the SIM estate. They have no direct control over SIM assets and cannot aggregate data across countries.

Jola’s solution

Jola provides a range of data-only SIM packages including multi-network roaming SIMs with pooled data options. Partners only need to contract with one supplier. They have access to an automated management portal and complete visibility and control over their entire SIM estate.

They don’t need to survey each site to establish the best signal. Our multi-network SIMs connect to the strongest available signal in the EU. Having all the networks isolates issues to the device rather than the network.

Partners are able to order new SIMs and pools, add SIMs to pools, set up alerts and monitor the pool. If any site fails, they have a data pool to draw from and a buffer.

Our aim is to eliminate overage charges completely. If you have retail customers struggling with 4G data overage charges as part of your solution…

Request our partner pack

Topics: 4G, Mobile, Mobile SIMs

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